SSM Health Marketing & Communications Consultant, Senior (St. Louis) - Healthcare in Saint Louis, Missouri
Do you enjoy using both your analytical and creative skills? Do you have a “Can-Do” attitude who is confident and willing to deal with challenges? Do you enjoy collaborating and building relationships with key partners to help support the organization’s branding and marketing communication goals for health plans that are highly compliance and government regulated?
As a Marketing & Communications Consultant, Senior you will manage the product branding and marketing projects for the WellFirst Health Plan - provided by SSM Health Plan in MO and IL along with providing additional support for product branding initiatives for the Dean Health Plan and Prevea360 Health Plan in WI for the Medicare & ACA Health Insurance Plans.
Primary Focus Areas Include:
Data Work: analysis, proofing, appending, pickup/delivery
Excel work (macros, splitting, formulas, vlookups)
Data Visualization: Charts, Visio, Presentations, Etc.
IDN (Integrated Delivery Network) Marketing Projects: Coordinate data with hospitals and clinics, clinic/hospitals visits (refill brochure inventory) and occasionally onsite events at Care locations
Surveys + Analysis/Reporting
Market Research; Marketing/Advertising Strategic Analysis; Market/Geographic Strategic Analysis
Manage marketing projects: copywriting and project management in Workfront
Candidates give best consideration will have the following:
Understanding of how market share/market analytics impact branding and advertising
Strong analytical and creative skills
Highly proficient in Microsoft Excel
Excellent written and verbal communication skills
Dynamic presentation skills
This position is both St. Louis office and remote based.
Develops, writes and edits a variety of traditional and online marketing publications. Projects may include quarterly newsletters, digital marketing, internal corporate communications, press releases and other public relations activities. Manages internal and external stakeholders in adhering to publication calendars and deadlines. Partners with internal communications and design teams to ensure the consistency of our brand, tone, and message. Interacts with department managers throughout the company to develop content.
Assists with executive blogging and thought leadership messaging vehicles. Proofreads writing for publications and web postings as well as marketing and communications collateral. Provides leadership and mentoring to less experienced team members and translates technically based information into messaging general audiences can understand.
Assists in the management of the company’s internet marketing efforts and internal communications via the intranet. Develops and follows action plans, timelines, approval processes and job tracking procedures required to ensure efficient work flow of communication projects.
Participates in brainstorming discussions with other members of the marketing communications department to generate creative campaign strategies and tactics re: new product launches and product enhancements. Works with graphics staff to produce direct mail pieces, supervises production and mailings, and supports other marketing communications projects as needed.
May serve as secondary media spokesperson as needed.
Performs other duties as assigned.
- Bachelor’s degree in English, Communications, or Journalism or equivalent combination of education and experience
- Seven years' experience writing customer-facing marketing materials and communications
Frequent lifting/carrying and pushing/pulling objects weighing 0-25 lbs.
Frequent sitting, standing, walking, reaching and repetitive foot/leg and hand/arm movements.
Frequent use of vision and depth perception for distances near (20 inches or less) and far (20 feet or more) and to identify and distinguish colors.
Frequent use of hearing and speech to share information through oral communication. Ability to hear alarms, malfunctioning machinery, etc.
Frequent keyboard use/data entry.
Occasional bending, stooping, kneeling, squatting, twisting and gripping.
Occasional lifting/carrying and pushing/pulling objects weighing 25-50 lbs.
SSM Health is committed to equal employment opportunity based on race, color, religion, national origin, gender, sexual orientation, gender identity, pregnancy, age, physical or mental disability, veteran status, and all other statuses protected by law.